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Digital MarketerMetro Eyes

RiversNigeria
2 years1 Applicants
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job description - Digital Marketer


  • Identify trends and insights.
  • Develop, plan, and execute digital marketing campaigns and processes including marketing database management.
  • Coordinate the strategic functionality of social media platforms through integrated content marketing activities by also creating and deploying designs on all digital channels.
  • Ensure the efficient performance of the Company’s website through SEO.
  • Use web analytics software to monitor the performance of client websites and make recommendations for improvement.
  • Corroborate with marketing teams in the execution of lead generational activities as may required.
  • Prepare accurate reports on the marketing campaign’s overall performance.
  • Identify the latest trends and technologies related to the company’s industry.
  • Evaluate and analyze important metrics that affect company website traffic, semi quotas, and target audience.

Requirements

  • Bachelor’s Degree in Marketing or relevant field.
  • A minimum of 2 years experience in digital marketing or advertising positions.
  • In-depth knowledge of various social media platforms, best practices, and website analytics.
  • Highly creative with excellent analytical abilities.
  • Outstanding communication and interpersonal skills.
  • Knowledge of video and picture editing software.
  • The ideal role holder will be responsible for ensuring that the website is easily found by the target audience and efficiently optimize all digital marketing platforms through executing, developing, and tracking content on all platforms. Interested candidates should be experienced in marketing, art direction, and social media management.


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About the company
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Metro Eyes was founded in 1982 and commenced operations in 1984 in two practice domains: Ophthalmology and optometry services.

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