job description - Freelance Website Manager
- Align the website with the organization's brand, strategy and standards
- Audit content and remove duplicate information
- Assist with social media campaigns and other marketing efforts
- Complete tests to ensure website efficiency and quality
- Create strategies to improve website traffic
- Develop website content to support organizational goals and strategies
- Ensure the website complies with the appropriate laws and regulations
- Evaluate competitors' websites
- Follow industry best practices
- Identify ways to improve website user experience
- Regularly improve website user interface
- Implement security measures to protect websites
- Keep the website's domain and hosting registration current
- Manage pay-per-click and search engine optimization campaigns
- Monitor for website security breaches and respond to them as needed
- Plan, create, implement, manage, monitor and update websites for organizations
- Produce sitemaps that represent and visualize the website's structure and functions
- Reply to, troubleshoot and resolve website issues
- Update website frequently
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